In this presentation Jennifer Mo (founder of Pura Collagen) shares how collagen became central to her own menopause journey, explaining that collagen production drops after our mid-20s and can decline further as oestrogen falls in perimenopause/menopause. She positions collagen as a “whole-body” support tool, not just for skin, hair and nails, and walks through the logic behind her condition-specific blends:

• Glow: skin-focused collagen peptides + supportive nutrients (e.g., vitamin C, biotin, hyaluronic acid) in an unflavoured powder.
• Balance: positioned around bone support plus botanicals and adaptogen-style ingredients, designed as a refreshing drink.
• Sleep: a bedtime “treat” style drink with collagen plus calming-support ingredients, used as needed.
• Flex: joint/tendon/cartilage-focused peptide approach, emphasising consistency over weeks.
• Digest: collagen + prebiotic (GOS) angle for gut comfort/bloating.
• GLPure+: a sachet product positioned for steadier blood sugar/meal response support.
• Protect: collagen plus immune-support nutrients (vitamin C, zinc, B vitamins) as a daytime pick-me-up.

She finishes with her story: decades in formulation, building products during lockdown while navigating a personal transition, and a focus on “credible data” and practical daily use.

Download the Pura Collagen data sheets here

About Jennifer

Jennifer Mo, is a nutritional formulations expert and founder of multi award-winning Pura Collagen.

Jennifer launched Pura in 2021, the only condition specific collagen supplement brand, after 25 years of working in the active, sports & health and wellness nutrition industry.

With experience in performance nutrition, anatomy and bioscience, she has advised professionals from leading athletes and government ministries to Navy SEALS and Hollywood A-Listers.

Having held key leadership roles within 3B+ turnover businesses, she has a great understanding of the health industry across the globe.

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